Privacy Policy
Learn how AskBima collects, uses, and protects your personal information. We are committed to safeguarding your privacy.
Last Updated: January 2026
Introduction
AskBima (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website askbima.ai and use our services.
Please read this privacy policy carefully. By using our website and services, you consent to the practices described in this policy.
Information We Collect
Personal Information
We may collect personal information that you voluntarily provide when using our services, including:
- Contact Information: Name, email address, phone number
- Demographic Information: Age, gender, city, pin code
- Health Information: Pre-existing conditions (only when you choose to share for quote purposes)
- Family Information: Number of family members, their ages (for family floater quotes)
- Financial Information: Income range (for coverage recommendations only)
Automatically Collected Information
When you visit our website, we automatically collect:
- Device Information: IP address, browser type, operating system
- Usage Data: Pages visited, time spent, click patterns
- Location Data: Approximate location based on IP address
- Cookies and Tracking: As described in our Cookie Policy section
How We Use Your Information
We use the information we collect to:
- Provide Services: Generate insurance quotes, compare plans, connect you with insurers
- Improve Our Platform: Analyze usage patterns to enhance user experience
- Communication: Send quotes, policy reminders, and important updates
- Customer Support: Respond to your inquiries and provide assistance
- Legal Compliance: Meet regulatory requirements under IRDAI guidelines
Information Sharing
We may share your information with:
Insurance Partners
When you request quotes, we share relevant information with insurance companies to generate accurate quotes. This includes:
- Age and location
- Coverage requirements
- Health declaration (if provided)
Service Providers
We work with trusted third parties who assist in:
- Website hosting and maintenance
- Analytics and performance monitoring
- Customer communication tools
Legal Requirements
We may disclose information when required by:
- Court orders or legal processes
- Regulatory authorities (IRDAI, etc.)
- Law enforcement agencies
Data Security
We implement appropriate security measures including:
- Encryption: SSL/TLS encryption for data transmission
- Access Controls: Limited access to personal data on need-to-know basis
- Secure Storage: Data stored on secure servers with regular backups
- Regular Audits: Periodic security assessments and updates
Your Rights
You have the right to:
- Access: Request a copy of your personal data
- Correction: Update or correct inaccurate information
- Deletion: Request deletion of your data (subject to legal requirements)
- Opt-out: Unsubscribe from marketing communications
- Portability: Receive your data in a structured format
To exercise these rights, contact us at privacy@askbima.com.
Cookies Policy
What Are Cookies?
Cookies are small files stored on your device that help us improve your experience.
Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential | Site functionality | Session |
| Analytics | Usage statistics | 2 years |
| Preferences | Remember your choices | 1 year |
| Marketing | Relevant advertisements | 90 days |
Managing Cookies
You can control cookies through your browser settings. Note that disabling certain cookies may affect site functionality.
Third-Party Links
Our website may contain links to third-party websites (insurance company sites, etc.). We are not responsible for their privacy practices. Please review their privacy policies separately.
Children’s Privacy
Our services are not intended for individuals under 18 years of age. We do not knowingly collect data from minors.
Data Retention
We retain your personal information for:
- Quote Requests: 3 years from last interaction
- Policy Assistance: Duration of policy plus 7 years
- Marketing Preferences: Until you opt out
- Legal Requirements: As required by applicable laws
Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated” date. Continued use of our services after changes constitutes acceptance.
Contact Us
For privacy-related inquiries:
- Email: privacy@askbima.com
- Address: Mumbai, Maharashtra, India
- Grievance Officer: As required under IT Act 2000, our Grievance Officer can be reached at grievance@askbima.com
Regulatory Compliance
AskBima operates in compliance with:
- Information Technology Act, 2000
- Information Technology (Reasonable Security Practices) Rules, 2011
- IRDAI (Web Aggregators) Regulations
- Applicable data protection laws
This Privacy Policy was last updated in January 2026.